Mattering More to Your Clients

Sam Decker has another great post titled How to Matter More.  One of his five suggestions, titled "Proactive Communication" hits the nail on the head:

I’ve found I can have a bigger influence,make a bigger impact, and matter more by over-communicating. This is one of the principles I just read in Patrick Lencioni’s “Four Obsessions of an Extraordinary Executive.” Increase the frequency of communication and you increase the clarity of purpose. In doing so, you increase your visibility and authority as well. Great leaders communicate, build a more cohesive team, and achieve a bigger impact. 

This is a great way to "matter more" to your clients.