"The value is in the hallway conversations, the handshakes, business card exchanges, and direct personal interactions. The sessions themselves are strictly the focal point, the common conversation piece, the marketing."

Some links to great articles on design for business.

Write a one-sheet book in a day.

Check out to see if your next book's title will make it a blockbuster

Great post on competition. Also, would make a great title for a spy thriller.