Introduce Your Staff to Your Clients

Here's a great idea from the London Underground (subway) via the U.K.'s Creative Review.  The Underground hired photographer Maria Cox to visit each of the London Underground's 264 stations and take a picture of someone who worked there. 

The photographs are combined with some information about each person, and then displayed at the station where he or she works.  Here's the profile of John Osborne, a customer services assistant at the Shepherd's Bush Line station:

It makes me wonder how many businesses here in the states could benefit from a similar approach.  I think many clients would be more apt to hire a firm that cared enough about their employees to feature them in this way.  What do you think?